Vitalize the intangible assets of enterprises, CIPO lectures of intellectual property chief operating officer can help you get rid of the financial pressure! _Hong Kong Intellectual Property Exchange, Ltd.

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To all relevant departments, units, institutions, associations and enterprises:

Futian Supervision Bureau of Shenzhen market supervision and Administration Bureau will hold the "intellectual property training course 2020 - CIPO training public lecture" from December 02 to December 03, 2020. Sponsor: Futian Supervision Bureau of Shenzhen Municipal Bureau of market supervision; Organizer: Hong Kong Zhijiao exchange (Shenzhen) Co., Ltd.

The purpose of this public lecture is to thoroughly implement the "opinions on strengthening the protection of intellectual property rights" issued by the general office of the CPC Central Committee and the general office of the State Council, implement the strategic deployment of the Central Committee on supporting Shenzhen to build a benchmark city for intellectual property protection, improve the level of intellectual property creation, protection, operation and management in Futian District, and help innovative enterprises understand the value of intellectual property and discover knowledge The value of property rights, so as to explore the value and revitalize the intangible assets of enterprises.

According to the standard & Poor's 500 index in 2018, the intangible assets of companies reached a record high of $21 trillion, accounting for 84% of the value of S & P 500 companies, a significant increase compared with 17% in 1975. It can be seen that after entering the era of knowledge economy, intangible assets represented by intellectual property rights have become the main driving force for the growth of corporate value. Intellectual property is no longer only a tool to avoid legal risks and protect intangible assets, but also a part of company assets, even the main body of assets. But now there is no one to manage this asset, which is a huge lack of Chinese enterprise operation.

In 2019, the top 10 intangible assets enterprises are mainly concentrated in the information and communication industry (including Internet and software, technology and information technology, and Telecommunications). These companies are technology intensive and intellectual property intensive. Intellectual property plays a key role in the company's business growth and value promotion. Therefore, the company establishes a strategy to maximize the use of new intangible assets. The role of CIPO, the chief operating officer of intellectual property, can promote and realize the formulation and implementation of this new strategy.

The intellectual property team directly promotes the company's business growth and value enhancement, which goes beyond the traditional business supporting role. Therefore, it is very necessary for enterprises to adjust the organizational structure and functions of the company to adapt to the new environment and new requirements. Therefore, the development strategy of the enterprise should be consistent with the intellectual property strategy, so that it can be determined first and then moved, and invincible in all attacks!

CIPO era has come! This training public welfare lecture speaker lineup is strong, the content is rich, will let you truly multiply the harvest! The relevant matters are hereby notified as follows:

1、 Lecture topic:

Public lecture on CIPO training of intellectual property chief operating officer

2、 Lecture time:

Wednesday, December 2, 2020 9:00-12:00 am 14:30-17:30 PM

Thursday, December 3, 2020 9:00-12:00 am 14:30-17:30 PM

3、 Venue:

15F, block B, international innovation center, 1006 Shennan Avenue, Futian District, Shenzhen

4、 Guest speakers:

Wang Sifeng, Dean of intellectual property school, law school, Northwestern University

Ma Zhiguo, President of Intellectual Property Research Institute of Xi'an Jiaotong University

Wu Gaolin chairman of the board of directors of Hong Kong Intellectual Property Exchange

LV Guoliang, consultant, China office, World Intellectual Property Organization (WIPO)

5、 Lecture content:

Intellectual property law foundation and patent practice information (including opening ceremony)

Intellectual property protection and judicial expertise

Intellectual property value evaluation and transaction operation

New scheme for international protection of enterprise intellectual property (online teaching)

6、 Organization:

Organizer:

Shenzhen market supervision administration Futian Supervision Bureau

Organizer:

Hong Kong Knowledge Exchange (Shenzhen) Co., Ltd

Co organizer:

Hong Kong Intellectual Property Exchange

Hong Kong Institute of intellectual property

Intellectual property professional alliance

7、 Route guide:

Direct navigation: 15F, block B, international innovation center, 1006 Shennan Avenue, Futian District, Shenzhen

Note: there is an underground parking lot in the International Innovation Center building. Parking fee: 15 yuan for the first hour, 5 yuan for each hour, and 35 yuan / day for capping

8、 On costs:

There is no charge for this training public lecture (only 50 trainees can attend)

9、 About registration:

Please click the registration link below to register directly

10、 About check in:

Please arrive at the lecture place half an hour in advance to sign in

11、 Reception:

For any consultation, please add the staff's wechat: hkipx001

It is hereby notified.

Shenzhen market supervision administration Futian Supervision Bureau

Hong Kong Knowledge Exchange (Shenzhen) Co., Ltd

Hong Kong Intellectual Property Exchange

Hong Kong Institute of intellectual property

Intellectual property professional alliance

November 22, 2020

enclosure:

Introduction to the speaker:

Wang Sifeng

Dean of intellectual property school, law school, Northwestern University

Wang Sifeng, a member of the Communist Party of China and doctor of law, is currently the Dean, professor and doctoral supervisor of the school of law / intellectual property of Northwest University, the "national patent information practice talents" of the State Intellectual Property Office, the director of the geographical indication Development Research Center of Northwest University, and the candidate of the "outstanding young academic backbone support program" of the University. He is mainly engaged in the teaching and scientific research of intellectual property law and civil and commercial law. He has successively presided over or participated in 45 projects, including "Research on intellectual property environmental assessment and international cooperation in the Silk Road Economic Belt", "Research on patent strategy of pharmaceutical industry with ethnic characteristics in the silk Road Economic Belt", "Research on evaluation index of intellectual property talents" and "Research on intellectual property issues in the law on promotion of cultural industry" There are 15 research projects above the provincial and ministerial level.

He is also a member of the legal expert database of the Shaanxi Provincial Committee of the Communist Party of China, a consulting expert of the Shaanxi Provincial Office of governing the province according to law, the executive director of the Shaanxi law society, the legislative advisory expert of the Standing Committee of the Shaanxi Provincial People's Congress, the special researcher of the political and Legal Commission of the Shaanxi Provincial Committee, the legal adviser of the CPC Xi'an Municipal Committee and the people's Government of Xi'an, and the intellectual property appraisal expert of major economic activities in Shaanxi Province.

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